Marketing & publicity
One-sheet
A concise single-page overview of anything being pitched: a speaker, a service, a sales proposition, or a book. For a book, the term to use is sell sheet, which is what booksellers, librarians, and wholesalers expect the page to contain. Keep one-sheet for the wider use, such as the page a speaker sends to an event organizer.
- When you’ll meet it
- Sales, publicity, and events
- Usually handled by
- Author, publisher, publicist, or designer
