Distribution & retail
Seasonal catalog
Also known as: Frontlist catalog
The catalog a publisher issues for each selling season (typically spring, summer, and fall, or two seasons a year) presenting the coming titles to booksellers, librarians, and sales reps months before publication. A book's catalog copy is often its first public description.
- When you’ll meet it
- Six to nine months before publication
- Usually handled by
- Publisher marketing and sales
